Text Sensor advertising is a form of contextual advertising where specific keywords within the context of a web-page are matched with advertising and/or related information units.

Text Sensor advertising works on a cost per click (CPC) model, which means that each time a website visitor clicks on an double underlined text, the websites owner gets paid by the advertiser.

EXAMPLE

Text Sensor advertising uses contextual technology for reading the page and analyzing the most relevant keyword to highlight using double underlined hyperlinks. As you can see from this page, we have determined keywords to highlight for text ad, image ad, & video ad demo. Move your mouse over the underlined keywords and you will see it in ACTION!